Tag Archives: sexism

Asda criticised over "sexist" Christmas TV ad

UK supermarket chain Asda has come in for criticism over its Christmas TV campaign. Running under the slogan ‘Behind every great Christmas, there’s Mum’, the short sees a mother seemingly struggling alone to prepare the Christmas Day festivities as the rest of the family wait on. Both women’s and men’s …

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Andy Gray saga could impact FIFA 12

Publisher EA is remaining tight-lipped over the possible omission of former Sky Sports presenter Andy Gray from this year’s version of FIFA. Gray has dominated the headlines this week after being caught making disparaging remarks off-camera about female Premier League assistant referee Sian Massey. Yesterday the satellite channel sacked the …

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Activision denies sexism accusations

Publisher Activision has denied allegations that it has a sexist development agenda that forbids the use of female lead characters in its titles. The claims come from a speculative report on Gamasutra that cites a number of unnamed sources. Games with female leads don’t sell,” it reads. At least that’s …

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