MCV/DEVELOP News, events, research and jobs from the games industry
St Albans House will have over 17,000 square feet of office space for the Forza Horizon developer to make its new open-world action/RPG title
Read More »Playground Games secure a new Leamington Spa office
EXCLUSIVE: Bandai Namco partners with Life is Strange studio Dontnod on new narrative adventure IP
Bandai Namco has announced a new strategic partnership with Life is Strange developer Dontnod Entertainment, MCV can exclusively reveal. The new partnership will see the creation of a brand-new IP based on a new narrative adventure experience. More details about the game, including platforms, a release date and whether it …
Read More »Ubisoft enters toys-to-life market with Star Link: Battle for Atlas
In an evening of surprises and unexpected reveals, Ubisoft continued on this theme at its E3 press conference by announcing a brand-new toys-to-life title, Star Link: Battle for Atlas, a brand-new IP from its Toronto studio. Using phsyical (and digital) starship figures, players can control a team of star pilots …
Read More »Bioware’s new IP Anthem looks like Mass Effect meets Destiny
Bioware has a brand-new IP named Anthem, and it looks to be a cross between Mass Effect’s epic space opera and Destiny’s sci-fi co-op play. The game was first teased yesterday during EA’s Play event in Los Angeles, but it was Microsoft who presented the game in full, closing out …
Read More »Get real: How to win over publishers with an unproven franchise
Kiss’ Darryl Still discusses how to manage expectations for a new IP
Read More »Games Co London secures £600,000 investment for developers
Funding from Goldfinch Entertainment will be used to launch three new IP
Read More »The Division smashes Destiny’s new IP record
Tom Clancy’s The Division is the fastest-selling new IP in history, Ubisoft has declared. The game – which is already the biggest selling Q1 game in UK games industry history – has smashed Destiny’s new IP record by generating $330m in five days. It also tops Watch Dogs, which was …
Read More »New 505 Games IP Portal Knights debuts on Early Access this month
Publisher 505 Games has announced a brand new franchise called Portal Knights. And what’s more – consumers can play the title from February 25th, when the title launches onto Steam’s Early Access. The title is a 3D sandbox role-playing game and has a magical setting. Consumers can play as one …
Read More »Square Enix: New IP not a success until it has three hits
Yosuke Matsuda explains why publishers cannot expect too much from a brand new franchise
Read More »Square Enix boss: New IP needs three hits to be a success
Any new IP hoping to transition into the world of mega-brands needs at least three instalments before its success can be determined. That’s according to Square Enix boss Yosuke Matsuda, who Kotaku reports told Famitsu that publishers cannot expect new franchises to be an instant success. Cultivating a new IP …
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