Microsoft will use tonight’s England vs France clash at Euro 2012 to give its Halo 4 marketing a significant kick-start.
The TV premiere of the live action Extended Halo 4 E3 trailer will be shown at half time – or around 5:45pm – on ITV1 and ITV1 HD.
It depicts the series’ long-term star Master Chief on the planet Requiem facing off against an unknown new enemy which forms the central focus of the game’s campaign.
Halo 4 is due out in the UK on November 6th 2012.