MCV/DEVELOP News, events, research and jobs from the games industry
Rewarded audio ads make a lot of sense by reducing interruptions for players
Read More »Could rewarded audio ads be the next big thing for mobile monetisation?
Xsolla introduces Business Engine – data-driven recommendations to drive growth
Provides customised advice on Xsolla products and partners to help drive growth
Read More »‘We love starting again!’ – Why Media Molecule remade Dreams from scratch
Media Molecule tells us about Dreams' development journey, making sit-on-the-sofa-friendly tools, curating its growing community, the challenges and benefits of potential monetisation, VR and being amazed by what its players can do
Read More »Valve responds to players angered by Artifact’s ‘pay for everything’ monetisation model
"I'm just so saddened by the greed Valve is showing"
Read More »EA are creating more open world games to encourage monetisation says former Bioware developer
Speaking to Waypoint Radio, Manveer Heir said he's seen people "literally spend $15,000 on Mass Effect multiplayer cards
Read More »Opinion: The Kids are Free to play
Developer Byron Atkinson-Jones recently took a class with students from the Prince's Trust and found a surprising trend amongst the games designed by his pupils
Read More »7 ways to focus on development and gain the best marketing results
CMO of monetisation and cross-promotional ad company Tappx, Ignasi Prat, gives us the best ways for developers to spend time on their game and encourage discoverability
Read More »Kama Games: Cashing Your Chips
Chief marketing and commercial officer of Kama Games, Daniel Kashti, talks to Sean Cleaver about monetising the social casino market
Read More »Cultural Diversity’s Positive Impact
SuperData’s Stephanie Llamas investigates the reasons racial and ethnic diversity are underrepresented in games, and the effects that this has on their audiences
Read More »The five best practices for mobile game monetisation
Johannes Heinze, managing director for international at AppLovin, tells Develop the best ways to monetise your mobile game
Read More »