Media & PR

Kids play adult-rated games on Newsnight

BBC current affairs TV show Newsnight has filmed two boys playing a ’15’-rated game in front of one of its reporters – despite the pair clearly being younger than the title’s BBFC age classification. Last Wednesday evening’s episode of the show featured an examination of the legacy of media critic …

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NIELSEN REPORT: European consumers understand PEGI ratings

Whilst the BBFC-PEGI debate continues to rumble in the wake of the notorious Byron Report, a new report entitled Video Gamers in Europe 2008 from ISFE-Nielsen suggests that European gamers back the current PEGI system. Across the 15 countries surveyed, 93 per cent of respondents to Nielsen’s survey recognised the …

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NIELSEN REPORT: European games market at all time high

As part of ISFE-Nielsen’s Video Gamers in Europe 2008 report, it has emerged that the European video games market is bigger now than it ever has been. In 2007, software sales across the 15 largest European markets reached €7.3 billion, a 25 per cent increase on the figures from 2006. …

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NIELSEN REPORT: European gaming habits exposed

A new report from ISFE-Nielsen claims that 37 per cent of UK residents aged between 16 and 49 describe themselves as active gamers. The news comes from the Video Gamers in Europe 2008 report from ISFE-Nielsen, which also throws up some interesting stats regarding the playing habits of gamers across …

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ELSPA warns publishers off BBFC

The Entertainment and Leisure Software Publishers Association has instructed its members to ignore any request from the BBFC to change the current age ratings process. The UK industry representative has requested that leading publishers hold fire on implementing any changes to classification of their games until the Government has officially …

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