In-Depth

Catching up with Hyper Luminal Games: “We’re really passionate about accessibility. Our stories are universal, so we feel our players should be too”

Dundee’s Hyper Luminal Games doesn’t just aim to make good games, it wants them to do good and leave players feeling even better. Seeing it’s two new titles in production, Richie Shoemaker senses good times ahead

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User acquisition in mobile publishing: how marketing makes a hit out of your mobile games

Are you an up-and-coming mobile game developer that has never dealt with user acquisition? In this article, UA managers from AppQuantum reveal the details of the paid user acquisition cycle for a mobile game. Today, the mobile games market is flooded with hundreds of thousands of titles. New projects — …

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EA’s knockout initiative to address skills shortfall – “We want everyone to see a future for themselves in the industry, no matter their background, ethnicity, or gender.”

In March, EA announced the start of not one but two educational partnerships. The first with Ukie’s Digital Schoolhouse, the other with EVERFI in the UK. The aim: to bring the spheres of education and industry closer together.

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