MCV/DEVELOP News, events, research and jobs from the games industry
Back in 2006, games media giant IGN decided it was time to move beyond its US borders and try to take on the world. It began by moving into similar markets, opening offices in both the UK and Australia in a bid to win over local audiences. Games and entertainment …
Read More »IGN to launch in France and Brazil in 2015
Localised IGN websites will launch in France and Brazil early next year. The Ziff Davis-owned games brand has teamed up with Webedia Group to launch in the new territories. Webedia owns entertainment websites AlloCine, AdoroCinema and JeauxVideo. IGN now has 23 international versions of its websites in 17 different languages. …
Read More »INSIGHT: IGN’s Alex Simmons on how the site’s First coverage uses its teams around the world
"An Englishman, an American and an Australian…" It sounds like the opening line from a gag, but is in fact the foundation on which IGN’s biggest innovation of the last 12 months has been built. IGN First – our equivalent of a magazine front cover, with a full four-weeks of …
Read More »LGC 2014: Ziff Davis predicts more video game websites to close
The number of video games websites will continue to dwindle, predicts IGN owner Ziff Davis. The firm’s international boss Geoff Inns told attendees at London Games Conference today that the demands on online media is becoming expensive, and requires media owners to have deep pockets and global scale. Inns says …
Read More »COUNTDOWN TO LGC: Speaker FAQ – Geoff Inns, IGN
This year’s London Games Conference on November 19th will have a number of high profile speakers from around the games industry sharing their knowledge. Ahead of the event, Ziff Davis boss Geoff Inns tells MCV about what we can expect from his talk and what the current challenges facing those …
Read More »London Games Conference: Look who’s talking
Facebook, Buzzfeed, Twitch, PlayStation, Ubisoft, IGN and more will be sharing their expertise at next month’s London Games Conference. The event will discuss the marketing challenge: driving reach, engagement and conversation. London Games Conference returns on Wednesday November 19th – with a clutch of high profile brands involved. This year’s …
Read More »Games Media Profile: IGN
IGN continues to be one of the biggest media outlets in the world.Dan Kilby, commercial projects and marketing manager, explains how it plans to expand further For nearly two decades IGN has remained one of the most recognisable names in games. This is partly thanks to the site’s ability to …
Read More »What will be the biggest games of Christmas and where will consumers be buying them?
Games media giant IGN will reveal its latest data at Games Retail 2020. And it will show the most anticipated games amongst its audience and how they intend to buy them. The talk from Adam Hopkinson and Chris Shepperson is part of MCV’s first retail games conference next week, Games …
Read More »IGN to expand into Latin America, Portugal and Greece
IGN is to expand into 22 new countries following new partnerships established by the gaming website. IGN parent company Ziff Davis will collaborate with three regional media publishing houses to bring IGN.com to three new markets – Spanish-speaking Latin America, Portugal and Greece. The firm said that the expansion brings …
Read More »Kids’ gaming mag Robot launches in UK
Robot, a monthly magazine dedicated to gaming for kids, has launched in the UK. The publication was originally created in Sweden in 2010 by Reset Media, which also operates the Scandinavian arm of gaming site IGN. Robot, which costs 3.99, is aimed at children aged between six and 12 and …
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